Privacy Policy

Privacy Policy

Go Executive Transfers Limited are committed to protecting and respecting your privacy. Please read this notice carefully so that you understand your rights in relation to your personal data, and how we will collect, use, and process your personal data. If you do not agree with this Privacy Notice in general or any part of it, you should not access the Websites, the Apps or use our services.

1: General

This policy explains how Go Executive Transfer handles your personal information. When we say “GET” "us," "our," or "we," we mean Go Executive Transfer. This policy applies to the information you share with us or that we collect through our website,

We conscientiously oversee your personal information as a Data Controller, ensuring compliance with the General Data Protection Regulation and relevant local laws, unless specified otherwise in contracts. If you have any questions or concerns, please don't hesitate to contact us at

2: Data Collection

You may share information with us through our Websites, Apps, email, telephone, social media, or other means, and by signing up for newsletters, alerts, or creating an account to use our services. Your confirmation is always sought before submitting personal information, and you have the option to decline. However, declining means you won't be able to participate in website activities as we need contact details to send requested information.

3: B2B Data Collection

If you use our services through your company, your employer has the potential to provide us with information during the registration process. Specifically applicable to our corporate customers, your employer might share details about you, including but not limited to your name, contact number, and business email address, as part of the sign-up procedure to access and use our services.

4: Employees, former employees, job applicants and subcontractors

When individuals apply to work with GET, the information provided will only be used for processing the application. If there's a need to share information with a third party, such as for reference checks or obtaining a 'disclosure' from the Disclosure and Barring Service, we won't proceed without informing you beforehand, unless required by law.

After a person starts working with GET, we'll create a file related to their employment, ensuring the information is secure and used only for purposes directly relevant to their job. Once the employment concludes, we will retain the file according to our retention schedule and subsequently delete it.

5: Data Collection when you provide services to us.

Personal information, including identity details such as title, full name, date of birth, photograph, private hire license (applicable to London drivers), or other relevant licenses from the Transport Regulator, driver’s license details, and proof of eligibility for the driver contract.

Contact details encompass home and work addresses, phone numbers, email addresses, emergency contacts, and next of kin.

Information related to the driver contract includes commencement date, participation in training programs, background checks (criminal records, directorship, credit checks), membership in professional bodies, and complaint-related data. Location details of the vehicle, travel rates, and similar information from GPS trackers, telematics devices, Wi-Fi routers, forward-facing cameras, and similar devices installed in the vehicle, whether used for passenger services or personal use.

Financial data, covering payments, bank details, and tax numbers. Information about physical or mental health.

Details about racial or ethnic origin, religious beliefs for equal opportunities monitoring. Information about background checks, criminal proceedings, potential offenses for insurance or trust purposes, or notifications of relevant vehicle or driving offenses, including allegations of parking, speeding, tolls, or other traffic-related matters.


Certain vehicles in our fleet are equipped with outward-looking dashboard cameras. These cameras do not capture footage inside the vehicles, and they do not record audio. However, they may capture your image when you enter or exit the vehicle.

7: Criminal Activity

We may receive information from third parties or public records, especially in cases of fraud or suspected fraud, to prevent and detect fraudulent activities. Additionally, we obtain data from various sources, including our group companies, fraud prevention tools for detecting fraud, analytics firms for in-car Wi-Fi usage data, and telematics data (covering crash detection, GPS location, driving style, and odometer readings). We also utilize third-party data validation tools like Experian and access publicly available data from sources like Companies House, the Land Registry, the Electoral Register, and information posted online.

8: Technical Information.

When you visit our websites or use our apps, we automatically collect information sent by your device, including your computer, mobile phone, and tablets. This information encompasses your IP address, device details (such as identifier, name, and operating system type and version), mobile network information, standard web data like browser type and accessed pages on our websites, mobile device UUID (Unique Download ID), mobile device fingerprint, hardware models, software details (file names, versions), preferred languages, unique device identifiers, advertising identifiers, serial numbers, and device motion information.

9: The Lawful Basis We Use to Process Your Data

We will only process your information if we have a lawful basis to do so, relying on the following grounds:

  • Contract: Processing information to fulfil a contractual arrangement made with you.
  • Consent: Obtaining explicit permission from you to process your data for a specific purpose.
  • Legitimate Interests: Relying on our interests as a reason for processing, typically to provide you with the best service securely and appropriately.
  • Legal Obligation: Processing information when there is a statutory or other legal obligation to do so.

10: How we use your information

We prioritize your privacy, and our Privacy Policy outlines the procedures when GET collects your personal information. Typically, personal data, like Contact Form submissions, is stored in our UK Data Centres. We utilize a third-party provider to enhance the security and performance of our corporate websites.

In line with our contractual obligations, we use your information to communicate, provide transportation and courier services, create booking records, send acknowledgments, confirmations, receipts, and invoices, and maintain lost property records.

In our legitimate interests, we use your information to prevent fraud and crime, perform reporting and data analysis, fulfil insurance requirements, comply with legal and regulatory obligations, address customer service needs, monitor service quality, host customer events, relay driver feedback, and contact you through various channels.

Additionally, we personalize our services, enforce terms and conditions, and provide statistical information to third parties while ensuring individual user identification remains confidential.

11: Fraud profiling

  • Fraud Prevention: To maintain the integrity of customer profiles, we employ both risk screening tools and manual intervention. This entails cross-referencing personal data, including name, email address, and mobile phone number, against specified data fields. This process aids in the decision-making to either accept or decline bookings.
  • Marketing: For targeted marketing efforts, we manually perform customer segmentation based on journey history. This enables us to tailor our advertisements to be more relevant for specific market segments, ensuring promotions align with relevant journey types.

12: Sharing your information

We do not sell, rent, or lease your personal information, except as outlined in this Privacy Notice. Your information is shared with selected recipients falling into the following categories:

  • Cloud Storage Providers: Located in the UK or EU, these providers store your data for disaster recovery services and the performance of any contract entered with you.
  • Advertisers and E-marketing Companies: Located in the UK and the USA, with your consent, these entities store your data for selecting and serving relevant marketing and adverts.
  • Analytics and Search Engine Providers: Located in the UK and the USA, these providers assist in improving and optimizing our Websites and Apps.
  • Merchant Acquirers: Located in the UK and the USA, these entities store your data for payment processing purposes.
  • Fraud Prevention Tools: Located in the UK and the USA, these tools are used to prevent fraud.
  • IT Support Service Providers: These providers support and maintain our booking platform with access on a secure server.
  • InsuranceCompany and Claims Handling Companies: For the investigation and settlement of insurance claims.

Additionally, we may share your information with law enforcement agencies, public authorities, or other organizations if legally required or in good faith belief that such use is reasonably necessary to comply with legal obligations, enforce terms and conditions, detect or prevent security or fraud issues, or protect the rights, property, or safety of us, our users, or the public. Your information may also be disclosed to third parties in the event of a business sale or acquisition.

13: Security of your personal data

Regrettably, the transmission of information via the internet or email is not entirely secure. While we strive to protect your personal data, we cannot guarantee the security of information transmitted through the Websites, Apps, email, or our contact centres; any transmission is undertaken at your own risk. Upon receiving your information, we will implement suitable technical and organizational measures to safeguard your personal data against loss, theft, unauthorized use, access, or modification.

Periodically, we may provide links to and from the websites of our affiliates or third parties. If you choose to follow a link to any of these websites, please note that they have their own privacy policies, and we assume no responsibility or liability for these policies. It is advisable to review these policies before submitting any information to those websites.

14: How long we hold your data for

To determine the retention period of your personal data, we assess various criteria to ensure that we retain it only for as long as necessary or appropriate. These criteria include:

  • Purpose: The intended purpose for holding your personal data.
  • Legal and Regulatory Obligations: Compliance with legal and regulatory obligations concerning the personal data, such as financial reporting obligations and regulatory requirements from Transport for London and other local licensing authorities.
  • Ongoing Relationship: Whether an ongoing relationship exists, such as an active account, continued receipt of marketing communications, or regular interaction with our Websites/Apps.
  • Inactive Engagement: Evaluation of your active participation or engagement with our brands, considering factors like email openings, website visits, or user-generated content sharing.
  • Specific Deletion Requests: Any specific requests from you regarding the deletion of your personal data.
  • Legitimate Business Interests: Our legitimate business interests related to managing our rights, including the defence of any claims.

15: Your rights

You have rights concerning the personal data we hold about you, applicable in specific circumstances. Below, we outline these situations and how you can exercise your rights. To do so, please contact us at

  • Access: You can request access to the personal data we hold about you, along with information on how we use and share it.
  • Correction: If your personal data is inaccurate or incomplete, you can ask us to correct it.
  • Portability: If you provided your personal data under a contract, you can request us to share (port) this data to another data controller in a structured, commonly used, and machine-readable format.
  • Erasure: In certain circumstances, you can ask us to delete the personal data we hold about you.
  • Restriction: In specific situations, you can ask us to stop active processing of your personal data, except for storage.
  • Objection: Under certain circumstances, you have the right to restrict or object to our processing of your personal information, especially when requesting correction or erasure. You can object to our processing based on legitimate interests, and we will cease processing unless there's an overriding legitimate ground.

It's important to note that these rights are subject to limitations, such as potential adverse effects on others, protection of trade secrets or intellectual property, overriding public interest reasons, or legal requirements to retain your personal data.

Other Websites: Our website features links to other websites, and our privacy policy is applicable only to our website. We encourage you to review the privacy statements of other websites you visit.

16: Contact

Go Executive Transfers Limited strives to adhere to the highest standards in the processing and collection of your personal information. If you have any question or complaint regarding how we handle your personal data, please reach out to us at

Our privacy notice is regularly reviewed, and any updates will be posted on this website. The most recent update to this privacy policy occurred in January 2024.

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